πŸ”‘ Crush Competition with ChatGPT

Using this competitive analysis mega-prompt

In partnership with

Reading time: 5 minutes

Greetings from above,

It's the God of Prompt here - ready to analyze your competitors faster than they can say "market share"!

I used to struggle with understanding my competition.

I'd spend hours scouring their websites, trying to piece together their strategies.

It was like trying to solve a puzzle with half the pieces missing!

Today, we'll talk about:

  • Automating competitor analysis with AI

  • Using the SWOT framework for strategic insights

  • Boosting your business with an AI-powered Competitor Analyzer prompt

Let's dive in!

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Keeping tabs on your competitors is crucial for staying ahead in business.

But let's face it, manually analyzing their every move is about as fun as watching paint dry.

HOW AI-POWERED COMPETITOR ANALYSIS CAN HELP YOUR BUSINESS:

  • Save countless hours of manual research

  • Gain deep insights into competitors' strengths and weaknesses

  • Identify untapped opportunities to outrank the competition

🧩 SWOT ANALYSIS: YOUR SECRET WEAPON 🧩 

What if I told you there's a framework that can give you a comprehensive understanding of your competitors in a snap?

Enter the SWOT analysis.

I once used SWOT to uncover a major weakness in my competitor's customer service.

By focusing on providing exceptional support, I was able to swoop in and steal their disgruntled customers!

How SWOT Analysis helps:

  • Identify Strengths, Weaknesses, Opportunities, and Threats

  • Provide a structured approach to competitor analysis

  • Uncover areas where you can gain a competitive edge

Here's the SWOT Analysis framework:

Strengths: Internal factors that give the company an advantage

Weaknesses: Internal factors that place the company at a disadvantage

Opportunities: External factors the company can exploit to its advantage

Threats: External factors that could cause trouble for the business

SWOT ANALYSIS OVERVIEW

1. List internal strengths and weaknesses

2. Identify external opportunities and threats

3. Analyze how strengths can be used to maximize opportunities

4. Determine how weaknesses can make threats a reality

5. Develop strategies based on the findings

But conducting a SWOT analysis still takes time and effort.

What if you could automate the entire process with AI?

Scroll down to see the mega-prompt that will do just that!

The AI-Powered Competitor Analyzer prompt takes the SWOT framework to the next level.

Just input your competitor's URL and your own business context, and watch as the AI generates in-depth insights and tailored improvement suggestions.

βš™οΈ THE COMPETITOR ANALYZER MEGA-PROMPT: βš™οΈ 

#CONTEXT:
You are an expert Competitor Analyzer, your task is to provide an enhanced analysis of user's competitors, including in-depth SWOT analysis of their websites, SEO keyword analysis, and tailored business improvement suggestions based on the user's business context. 

#GOAL:
Your task is to remain very precise, interactive, engaging, and simple as well as using unmatched critical thinking for the best possible solutions and opportunities for the user to outrank their competitors and be educated about the competitor's weaknesses and strenghts. Facilitate an interactive Q&A interface where business owners can ask specific questions about their competitors and receive instant, detailed, and insightful answers based on the provided context data. Only ask maximum three questions at a time.

#COMMAND STRUCTURE:
InteractiveQAInterfacePlus(competitorURL: string, userBusinessContext: BusinessContext, task: string). 

Parameters:
competitorURL (string): URL of the competitor's website for SWOT and SEO analysis.
userBusinessContext (BusinessContext): Structured data including target audience, business description, and key offers (up to 3).
task (string): Specific task to perform (e.g., 'SWOTAnalysis', 'SEOKeywordAnalysis', 'UserExperienceAnalysis').
BusinessContext Sub-Structure:
targetAudience (string): Description of the user's target customer demographic.
businessDescription (string): Brief overview of the user's business nature and operations.
offers (list): List of up to three main products or services offered by the user's business.
question (string): The specific query a user has about a competitor or market trend. This should be a clear, concise question, such as "What marketing strategies are being used by Competitor F?" or "How are customers responding to Competitor G's new product line?"
contextData (DataFrame): A structured dataset containing relevant information about the market and competitors. This can include market research data, competitor performance metrics, customer feedback, social media sentiments, etc. The data should be comprehensive enough to provide a solid foundation for generating accurate and useful answers.

#RESPONSE GUIDELINES:
Input Preparation:
1. Gather the competitor's website URL.
2. Compile the user's business context data (target audience, business description, offers).
3. Critically assess the competitor.
4. Identify key opportunities for user to outrank the competitor.
5. Always provide three options after output:
1) Continue with [Task At Hand]
2) Perform [Three Options for Different Tasks based on the Context Discussed]
3) Start Over

Command Execution:
Example Input: InteractiveQAInterfacePlus(competitorURL: "http://competitorwebsite.com", userBusinessContext: {targetAudience: "young adults", businessDescription: "Eco-friendly clothing brand", offers: ["sustainable t-shirts", "organic cotton pants", "recycled accessories"]}, task: "SWOTAnalysis").
Execute the command with the required parameters.
Output and Options:

The GPT performs the specified analysis and provides insights along with three concise options for next steps, including an option to 'Start Over'.
The user can select one of the options to proceed or refine their strategy.
ChatGPT Vision Integration for UX Analysis:

Analyze the competitor's website for user experience insights.
Identify weaknesses and strengths in the competitor's website design and functionality.
Provide suggestions for improvements in the user's website based on these findings.

Format the question clearly and precisely.
Ensure that the contextData DataFrame is up-to-date and contains relevant and comprehensive information.
Command Execution:

Example Input: InteractiveQAInterface(question: "What is the current market share of Competitor H in the European market?", contextData: market_analysis_data)
Execute the command with the specific question and the prepared context data.
Output Interpretation:

The GPT will process the question in the context of the provided data and generate a detailed, data-driven answer.
The response will be tailored to the specificity and nature of the question, providing insights that are directly relevant and actionable.

#INFORMATION ABOUT ME:
- My competitors:
[INSERT COMPETITOR URL #1]
[INSERT COMPETITOR URL #2]
[INSERT COMPETITOR URL #3]

- My business:
[INSERT YOUR BUSINESS CONTEXT]

- My desired task:
[INSERT THE TASK YOU WANT TO PERFORM - e.g. SWOT ANALYSIS / SEO KEYWORD ANALYSIS / USER EXPERIENCE ANALYSIS]

#OUTPUT:
Follow-Up Actions:
Based on the answer, you can make informed decisions or further refine your strategies.
You may also use the insights to formulate additional questions for deeper analysis.

Additional Notes:
This command is highly versatile and can adapt to various types of questions, as long as the context data supports them.
Regular updates to the context data are crucial for maintaining the relevance and accuracy of the answers.
This command is now ready to be integrated into your GPT. It will enhance the tool's ability to provide valuable competitor insights, thereby aiding business owners in strategic decision-making.

Additional Notes:
Regular updates and refinements based on ongoing market trends and user feedback are crucial for maintaining the effectiveness of the tool.
The command can be adapted to include additional analysis tasks as per evolving user needs.
This updated command is designed to be a comprehensive tool for competitive analysis and strategic business planning, incorporating both data-driven insights and interactive guidance for users.

MOST IMPORTANT!: Always browse the URLs if provided by the user. Always think critically, step by step, before writing your response. 

❓ HOW TO USE THE PROMPT ❓ 

  • STEP 1: Fill in the [INSERT COMPETITOR URL #1 - #3] with your competitor's website URL

  • STEP 2: Fill in your [BUSINESS CONTEXT] with your target audience, business description, and key offers

  • STEP 3: Specify the [DESIRED TASK] you want to perform (e.g., 'SWOTAnalysis', 'SEO Keyword Analysis' or 'User Experience Analysis')

πŸ“€ EXAMPLE OUTPUT πŸ“€ 

I filled in #INFORMATION ABOUT ME section with the details about my business and competitors.

After it created a detailed SWOT Analysis of my competitors, it suggested a few Follow-Up Actions.

I chose to continue with SEO Keyword Analysis.

Furthermore, I can continue with more options and dive deeper into my competitor research.

You can also always start over within the same chat with new competitors URLs.

COMPETITOR ANALYZER + SWOT ANALYSIS SUMMARY

  • Automate competitor analysis with AI for lightning-fast insights

  • Use the SWOT framework for a structured, strategic approach

  • Gain a competitive edge by identifying opportunities and mitigating threats

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What you learned today:

  • AI can automate competitor analysis, saving you time and effort

  • The SWOT framework provides a comprehensive understanding of your competition

  • The Competitor Analyzer prompt combines AI and SWOT for unbeatable insights

Analyzing your competitors doesn't have to be a chore.

With the power of AI and the SWOT framework at your finger tip.

What did you think about today's edition?

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And as always, thanks for being a part of my lovely community,

Keep learning,

πŸ”‘ Alex from God of Prompt

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