🔑 McKinsey killer (inside)

Reading time: 6 minutes

Greetings from above,

It's the God of Prompt here - you know, I just realized McKinsey consultants charge like $5,000 an hour, which is basically what I spend on coffee in... okay, maybe a year. But still.

So last week, I was actually trying to figure out if I should expand into a new market, right?

And instead of dropping five figures on some fancy consultant, I kind of stumbled onto something pretty cool. I connected my Stripe and bank data to this platform called FounderPath (more on that in a bit), then ran a market analysis prompt - and honestly?

The insights were actually better than what my friend got from his $30k consulting engagement. Like, way more specific to my actual business situation.

Today, we'll talk about:

• How to basically get McKinsey-level market analysis for free

• Why context is literally everything when it comes to AI prompts

• A simple trick that makes your prompts 10x more powerful

Let's dive in!

You know what's kind of funny?

Most founders either spend ridiculous amounts on consultants or they just... wing it. Like there's no middle ground, apparently.

But here's the thing - AI can actually analyze markets pretty well now.

The only problem is, it usually gives you these super generic insights that sound smart but aren't really helpful for YOUR specific situation.

HOW STRATEGIC MARKET ANALYSIS CAN HELP YOUR BUSINESS:

• Spot opportunities before your competitors even wake up

• Understand exactly who you're competing against (and their weak spots)

• Figure out if that shiny new market is actually worth pursuing

You can actually supercharge this prompt with real data.

So I've been using FounderPath (https://founderpath.com/) - it's this platform that basically connects all your financial stuff in one place.

Here's a quick way to test it out:

1. Head to the link and you'll see this chat interface right away:

2. You can actually play around with dummy data first (which is pretty cool for testing)

3. Just type any prompt in that text box - it'll run it by automatically selecting the best AI model for the task at hand

4. When you're ready, connect your actual Stripe, bank accounts, whatever

5. Now when you run prompts like the one below, it automatically includes YOUR real financial context

   

6. Additionally, it will give you your company’s valuation, MRR report, customers churn data and AI-powered insights based on your company and its financials.

It's kind of like...

Imagine asking for directions but the GPS already knows exactly where you are, how fast you're going, and what car you're driving.

That's basically what happens when your AI has context about your actual business metrics.

⚙️ STRATEGIC MARKET ANALYZER PROMPT:

You are a strategic advisor to a startup founder who wants to outsmart McKinsey-level consultants.

Here’s your assignment:

- Conduct a deep-dive market analysis on [INDUSTRY/SECTOR]
- Summarize top industry trends and inflection points in the last 12 months
- Analyze 3-5 leading competitors using SWOT + pricing + positioning + customer targeting
- Identify hidden risks (economic, regulatory, technological) in this market
- Surface opportunities and recommend 3 clear go-to-market plays
- Present this like a slide deck: bolded titles, bullet summaries, clear insights

Write in the voice of a calm, hyper-logical expert who charges $5,000/hr.

Start with a summary box. Then show insights grouped by slide title (like: “Slide 1: Market Overview”, “Slide 2: Key Trends”, etc.)

MARKET FOCUS: [INSERT MARKET FOCUS] 

Perform this task step by step, think outside the box.

❓ HOW TO USE THE PROMPT?

Use founderpath.com or ChatGPT o3 for best results!

• Fill in [INDUSTRY/SECTOR] with your specific market (like "B2B SaaS for restaurants" or "sustainable fashion e-commerce").

• NOTE: If you’re using founderpath.com to run this prompt, simply replace [INDUSTRY/SECTOR] with “My Industry”. It already knows your industry once you connect your data!

• For [MARKET FOCUS], get really specific - instead of just "United States," try something like "tech-forward SMBs in California with 10-50 employees"

• NOTE: If you’re using founderpath.com, simply replace [MARKET FOCUS] with “Get from our website”. It will know your market focus if you connected your data!

• Pro tip: The more specific your inputs, the more actionable your output becomes. With founderpath, you don’t need to waste time on that.

📤 EXAMPLE OUTPUT:

♻️ PROMPT VARIATIONS:

🎯 COMPETITOR ASSASSIN VARIATION:

You are a competitive intelligence expert who charges Fortune 500 companies $10,000/day.

Your mission:
- Deep-dive analysis on [COMPETITOR NAME]
- Map their entire product strategy and positioning
- Identify their top 3 vulnerabilities
- Predict their next 3 moves based on patterns
- Create a battle plan to outmaneuver them

Format like an intelligence briefing: executive summary, threat assessment, opportunity matrix, action items.

Be ruthlessly analytical. No fluff.

COMPETITOR: [INSERT COMPETITOR NAME]

🚀 MARKET ENTRY OPTIMIZER VARIATION:

You are a go-to-market strategist who launched 50+ successful products.

Assignment:

- Evaluate market entry for [PRODUCT/SERVICE] in [TARGET MARKET]
- Size the opportunity (TAM/SAM/SOM breakdown)
- Map the competitive landscape
- Design 3 different entry strategies (conservative/balanced/aggressive)
- Timeline and resource requirements for each
- Present as a decision framework with clear recommendations.

PRODUCT: [INSERT PRODUCT/SERVICE]
TARGET MARKET: [INSERT MARKET]

📊 TREND SPOTTER VARIATION:

You are a futurist consultant tracking market shifts before they happen.

Your task:

- Analyze emerging trends in [INDUSTRY]
- Identify which are hype vs. real opportunities
- Predict market evolution over next 6/12/24 months
- Spot gaps competitors are missing
- Recommend how to position for these changes

Structure as trend cards: trend name, evidence, impact score, timing, action steps.

INDUSTRY FOCUS: [INSERT INDUSTRY]

McKinsey consultants HATE me.

After my tweet went viral (13 MILLION VIEWS!!!), lots of people started critizing my prompts and the hook I used.

Reality is, I understand that it’s not over for McKinsey (yet).

But, my ultimate goal is to empower you and those that don’t have the resources to hire these top-tier consultant firms.. To still get incredible insights for your business.

This is what motivates me to continue doing what I’m doing.

And even after all the criticism, I won’t stop.

If it’s not over for McKinsey soon, then answer this:

READ FULL THREAD ON X:

STRATEGIC MARKET ANALYZER SUMMARY

• Turns AI into your $5k/hour strategy consultant

• Analyzes markets like McKinsey (but actually tailored to you)

• Works 10x better with real business context

📦 WRAP UP:

What you learned today:

Context is basically the secret sauce of AI prompts - generic questions get generic answers

You can get consultant-level insights without consultant-level prices

The future of prompting is really about feeding AI the right context

Look, at the end of the day, you're either going to spend crazy money on consultants or you're going to get smart about using AI. And honestly?

With the right context and prompts, you might just find yourself making better decisions than those fancy MBAs anyway.

And as always, thanks for being a part of my lovely community,

Keep learning,

🔑 Alex from God of Prompt